Press releases

Media Markt – Saturn Netherlands have initiated a marketing campaign where they announce that they use Pricer’s solution in order to manage a very active price strategy. The electronics giant compares its prices with its 25 largest competitors daily. Pricer’s electronic shelf labels enables Media Markt – Saturn to simultaneously adjust prices in all their stores and web shop without delay.

Nasdaq OMX-listed Pricer has signed a contract with French retailer Coop Atlantique. The contract covers 31 Hyper- and Supermarkets that will be deployed with the Pricer solution by the end of 2015. Coop Atlantique already has seven such stores equipped with the Pricer system. The value of the project is estimated to be SEK 20M.

Nasdaq OMX-listed Pricer has signed an agreement with French Group Schiever who operates Auchan Hypermarkets and ATAC Supermarkets. The retail chain will replace the current ESL systems used in its stores and upgrade them to Pricer's bi-directional solution. The project covers eight Auchan Hypermarkets and six ATAC Supermarkets that have been installed earlier with another ESL system. Order value ...

The board of Pricer appoints the company CFO, Harald Bauer, to also act as CEO. This is due to Fredrik Berglund, who gave his resignation at the end of November, today leaves his position as CEO. Fredrik Berglund remains hereafter available to the company. The process to find a new CEO to the company continues.

In a majority of the 150 stores which Coop Norway Handel intends to equip with systems for electronic shelf labels, Pricer is expected to be the supplier. Pricer has been elected preferred partner to Coop Norway Handel for these solutions. The order value for all 150 stores is estimated to SEK 40 M.

Pricer’s CEO Fredrik Berglund decides to leave the company on his own initiative for new challenges. He will remain in the company during a transition period. Recruitment of a new CEO has been initiated.

Patrick Morin choses Pricer - Value of the project estimated to SEK 10M