Pricer Blog

2020 was a defining year for retail, facing the challenges of the pandemics on top of the disruption that has faced the industry in the last decade. As we enter a new year, many retailers are looking for guidance on what to expect and answers to questions on how long the pandemic will restrict our societies and how much of the changed consumer behaviour will stay beyond the pandemic.

Already before COVID-19 many apparel retailers began to close stores, following industry-wide trends where more than 16,000 stores were closed in the UK last year, according to Centre for Retail Research. Now with lockdowns, social distancing and economic disarray, consumer behaviour is changing even more swiftly to embrace new delivery models. Recent numbers from Wunderman Thompson Commerce ...

The Swedish business magazine Affärsvärlden has made an analysis of Pricer's share, listed on Nasdaq Stockholm, Small cap. The analyst notes that Pricer continues to digitize stores around the world and that the growth opportunities are very good.

Pricer shortlisted for 2020 RTIH Innovation Awards "With a strong focus on retailers’ needs, Pricer has delivered innovative technologies, products and solutions based on unique near-infrared technology to the retail market for three decades". This is now being recognized not only by our customers, but also by being shortlisted in the ”Technology Vendor of the Year” category of the 2020 RTIH ...

Right from the start, Pricer was never about following trends or reactively adjusting to change. Pricer has been all about delivering innovation and new developments in retail technology. From our close dialogue and collaboration with the world´s leading retail chains, the company has led the industry forward for nearly three decades.

DOWNLOAD WHITEPAPER

This fall, Pricer presented a webinar hosted by industry thought leader Chris Field, retail analyst and chairman of Retail Connections, Anastasia Laska, VP of Business Development & Partner Alliances at Revionics, and Duncan Potter, CMO at Pricer. The webinar focused on how advanced tactics for optimizing prices can affect the bottom line and create strong competitive advantages for retail ...

For nearly 30 years, Pricer has developed and introduced a constant stream of innovative technologies, products and solutions to the retail market. But despite this, Pricer is still primarily recognized for its in-store price management solutions. While this is an area where we are a global leader, the breadth of use cases nowadays also reinforces why we have become a leading partner for any ...

The U.S “worry index”, showing how concerned consumers are about COVID-19, was at 29 percent during autumn 2020, nearly matching its original high point at 30 percent in March 2020, according to the Dunnhumby Consumer Pulse Survey. At the same time, another survey from Mood Media, shows that 38 percent of consumers are too nervous to visit non-essential retail, instead increasing their use of ...

Brick-and-mortar stores are embracing dynamic pricing to compete with online retailers, and experts say consumers are more receptive to changing prices than they think. This is the conclusion that Mark Ellwood draws in his article in Business Insider on September 23, 2020, where he interviews Nils Hulth, CPO at Pricer, and Aggelos Stefanou, Intersport’s IT Supervisor in Greece, Cyprus and Balkans.

Because of the prevalence of smartphones and their direct usage in retail environments, near-field communication (NFC) has attracted a lot of interest from retailers. The technology enables a range of enhanced user benefits such as easily accessible product information and at-shelf payment capabilities.

In order to stimulate the German economy, which was badly hit by the corona pandemic, the German government has decided to lower the VAT rate. It is a temporary reduction for the period during the second half of 2020 from 19% to 16% (respectively 7% to 5% for services subject to reduced VAT).